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Elvis Kachi

Author

Elvis Kachi is a UK-based fashion and culture journalist who covers everything African fashion and beauty. His works have been published on platforms like BBC UK, Essence Magazine, Thomson Reuters, OkayAfrica, and Condé Nast.

Articles By Elvis Kachi

Beauty's Attention Recession: Why a New Creator's Playbook Is Imperative

Elvis Kachi | October 7, 2025

Nigeria's Shea Ban: Rethinking Beauty's Supply Chain

Elvis Kachi | October 7, 2025

Atlantic Divide: The Black Beauty Market Tells Two Stories

Elvis Kachi | October 5, 2025

China’s Gen Z Turn to Spending, Retail Therapy, and AI Companions for Emotional Value

Elvis Kachi | October 2, 2025

Beyond the Box: The Burden of Breakthrough for Black Beauty Brands

Elvis Kachi | September 28, 2025

Beauty’s Aluminum Reckoning: What Trump’s Tariffs Reveal About Beauty’s Future

Elvis Kachi | September 25, 2025

Sunny Side Up: The Shark Tank-Backed Brand Redefining Pet Wellness

Elvis Kachi | September 25, 2025

Rhode's Sephora Debut: A Viral Brand Tests Its Retail Powers

Elvis Kachi | September 23, 2025

Holiday 2025: Early Starts, AI Shoppers, and the New Rules of Retail

Elvis Kachi | September 21, 2025

Inside the Record-Busting Sephora Debut of Sincerely Yours

Elvis Kachi | September 10, 2025

When Content Becomes Commerce: The New Beauty Brand Playbook

Elvis Kachi | September 9, 2025

From Lab to Mass Market: Beiersdorf Rolls Out Longevity Science

Elvis Kachi | September 4, 2025