Jaclyn Smock is a New York–based freelance beauty editor and copy strategist with over a decade of experience covering every corner of the beauty industry. She brings an expert-first perspective rooted in deep industry insight, with bylines in Allure, Byrdie, The Zoe Report, ELLE.com, and more. She’s driven by the belief that beauty is both cultural and personal, and is passionate about telling the stories that prove it.