This week, K-beauty brands continue to innovate with a special-edition collection from ByUR x Sanrio and multiple skincare drops from Dr. Althea, while new Korean brand Kurved enters with peptide-powered biotechnology. On the fragrance front, Snif expands with Notewrks, a new cologne line for younger generations, and Sabrina Carpenter launches a new fragrance with Scent Beauty. Featuring launches from Tilt Beauty, Lancôme, and IGK, here’s what caught our editorial team’s eye recently.

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