For the first time in New York, Ulike has invited a carefully selected group of beauty, wellness, and lifestyle insiders to explore and experience their cutting-edge IPL hair remover and Ulike ReGlow LED mask while engaging in conversation and wellness activities in the vibrant setting of Soho.
Hosted in the lively and iconic downtown Splashlight Studio, which boasts an artsy, youthful vibe reminiscent of the city's trendy art galleries, the Ulike team welcomed distinguished guests, including Kelly Killoren Bensimon, model, TV star, and real estate broker; Tricia Donegan, founder of ID Hot Yoga, and Olympian skateboarder Bombette Martin, among others. An eclectic gathering of influencers, writers, models, and retailers had the opportunity to try out the acclaimed Air 10 IPL hair remover and LED mask within a glamorous Ulike high-tech skin lab, followed by a deeply relaxing sound meditation led by artist and yoga teacher Tochi Anueyiagu.
A talk moderated by BeautyMatter co-founder and CEO Kelly Kovack centered on “The Future of Beauty at Home.” This discussion explored how to create meaningful at-home wellness routines for both women and men, aiming to help them feel confident and gracefully tackle the challenges of longevity. The panel emphasized innovations, advanced technology, and the accessibility of skin tech tools like the Air 10 and ReGlow LED mask, making effective skincare routines attainable at home. Kelly Kovack encouraged each panelist to share their personal wellness routines, highlighting their expertise while showcasing the perspectives of strong New York women entrepreneurs navigating the complexities of age, beauty, and social life.
Panelists included:
The Future of Beauty at Home is now a reality. Ulike is pioneering a new era of daily beauty routines at home, focusing on design, efficiency, durability, and ease of use. This new age is unfolding, placing Ulike at the forefront of this rapidly growing market as a trusted partner and provider.
Even luxury beauty brands and celebrities are acknowledging this shift. A Cosmopolitan beauty editor testing Ulike’s LED mask explains that “LED light therapy is non-invasive and painless, which makes it appealing for most skincare-curious people,” noting that the ReGlow mask is “clinically tested and FDA-cleared” for safety and efficacy. Actress Brianne Howey—attending a recent Ulike pop-up event—echoed this sentiment, calling the Air 10 her "current summer must-have for at-home skincare." Such endorsements highlight how at-home gadgets are moving into mainstream fashion and wellness culture. No longer niche or fringe, they are now marketed alongside daily rituals like meditation and yoga.
The panel discussion emphasized that “beauty at home” is about more than looks—it intersects with overall wellness and longevity. Experts stressed building meaningful at-home wellness routines for both women and men, so individuals can feel confident and graceful as they age. This reflects a broader trend: consumers increasingly see skincare as part of holistic health. After the isolation and stress of the pandemic, people have shown a greater willingness to invest in self-care products that boost both appearance and well-being.
In fact, industry analysis notes Americans spend on average over $700 per year on beauty, and much of that is now funneled into high-tech skincare devices that promise anti-aging, acne reduction, and skin rejuvenation. Instead of viewing beauty devices as mere vanity, many panelists described them as confidence boosters or self-care rituals. One yoga instructor on the panel likened using these tools to mindfulness practice: it’s “more than skin deep,” she argued, tying advanced devices into meditation, exercise, and nutrition habits.
Following the panel, The Aura Studio invited guests to be photographed by New York–based visual artist and model Jessica Rachel Williams. These artistic portraits showcased the advanced Ulike LED mask technology, featuring a complex layering of light superposition. The resulting series of portraits was incredibly rich with an overwhelming exploration of lights, revealing the intimate self of each subject and creating a true holistic moment of self-care and mindfulness.
