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Jenni Kayne-Founded Skincare Brand Oak Essentials Lands Investment

Published September 26, 2024
Published September 26, 2024
Oak Essentials

Jenni Kayne-founded natural skincare brand Oak Essentials has secured its first round of funding from Silas Capital and Unilever Ventures to fuel the brand's expansion.WHO: California-based Oak Essentials was created by visionary tastemaker Jenni Kayne, renowned for her esteemed lifestyle brand. Her inherent style of luxurious living and years of perfecting her own clean skincare routine led to the creation of Oak Essentials. Inspired by a transformative experience of indulgent treatments, the range delivers simple, spa-quality self-care, designed to elevate daily rituals.In the three years since Oak Essentials' inception, the brand has launched 26 products, initially focusing on skincare before successfully expanding into bodycare. The brand's hero products, including the cult-classic Moisture Rich Balm, Ritual Oil, and Dew Body Oil, have been consistent bestsellers since the initial product launch.WHY: The premium beauty line has taken on the investment to boost its marketing, distribution, and product development efforts.IN THEIR OWN WORDS: "We love how Jenni Kayne has applied tasteful curation to create Oak Essentials as a luxurious beauty lifestyle brand centered around ritual, relaxation, and sensorial experiences reminiscent of a visit to the spa—at your own convenience. The brand delivers for consumers who are increasingly embracing the holistic wellness benefits of beauty products with an appreciation for self-care and beauty routines," said Anna Ohlsson-Baskerville, Partner at Unilever Ventures."We couldn't be more thrilled to announce our partnership with Silas Capital and Unilever Ventures.

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