Smell Smarter: A Handheld Revolution in Fragrance Delivery
Articles
Goodbye Clean Girl, Hello Chaos: The Rise of Messy Beauty
From Swipe to Sale: Social Selling Platforms Are the New Storefronts
French Creative Agency Centdegrés Joins Innovative Beauty Group
"Fake Discounts" at Amsterdam’s Schiphol Airport Exposed by Dutch Consumer Watchdog
Mood Over Logic: How the Anti-Influencer Era Is Redefining Beauty
Michael Bosstick’s Dear Media Acquires Obé Fitness Platform
Is AI Flattening Our Critical Thinking and Thereby Our Creativity?
Inside the Wellness Industry’s Cowboy-Coded Expansion
How to Navigate Dupe Culture Without Breaking the Law
When Growth Hurts: How Indie Brands Can Rethink Retail
2025's Best Agencies Working in Beauty and Wellness
E.l.f. Beauty and Hello Sunshine Team up to Launch Sunnie, a Gen Z–Focused Media Brand
Scented Like a Snack, Sold Like a Status Symbol: The Foodification of Beauty
Filtered Out: The Inequality Behind Beauty's Creator Economy
Chromatic Seduction: How Beauty Brands Use Colors to Inspire, Influence, and Sell
Age of Intelligence: L’Oréal’s Bold BeautyTech Bet at VivaTech 2025
Print as Prestige: Notes on Beauty Redefines Beauty Storytelling